September brings new financial priorities for your account holders. In this month’s Larky Nudge Newsletter, we’re sharing a timely campaign idea for the season, pro tips to help you finish the year strong, and an exciting product update that will make your nudges more eye-catching than ever.
💡 New Nudge Idea
This financial institution leaned into the fall season to promote auto loan refinancing right when account holders are thinking about resetting their finances.
🍂 Turn over a new leaf 🍂
Ready for a lower car payment? 🚙🤑🙌 See how much you could save by refinancing. 👉 Tap to apply!
It’s the perfect time to help account holders find savings in their monthly budget. An auto refinance nudge is timely, relevant, and drives real loan volume as we head into the final stretch of the year.
🔥 Pro Tips
- Fall Financial Planning Campaigns: September is crunch time for holiday budgets and end-of-year financial commitments. It’s a great time to send nudges around auto loans, personal loans, or savings products to help them get ahead.
- Back to Budgeting After Summer: Be a trusted advisor; a nudge highlighting budgeting tools, balance transfer options, or financial wellness can be a timely and welcome reminder to reset heading into fall.
🤩 Client Spotlight
Shannon H. Doiron, Chief Strategy Officer at SkyOne Federal Credit Union, shares how deep links in Larky push notifications let them guide account holders directly to their SavvyMoney pre-approvals with no extra steps or navigation. Watch the YouTube Short to see how a seamless push-to-action experience can make a real difference in account holder engagement.
🚀 New Feature: Images in nudges!
Big news! Larky nudge® now supports images. Capture attention, drive action, and make every nudge stand out with eye-catching images added directly to your campaign, alert, and location nudges. This feature is available now for qualifying clients. To get started, connect with Larky to ensure you have the right specs and version in place. You can find all the details in our help article.
That wraps up this month's edition of the Larky Nudge Newsletter. Follow us on LinkedIn for real-time updates, events, and client highlights. If you have any feedback or questions, feel free to contact support@larky.com.
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