June Edition

Enticing offers come with impressive engagement rates! This month's Larky Nudge Newsletter highlights creative peer strategies for boosting account holder engagement this summer and our latest client spotlight on recalibrating your account holder communication strategy in a digital age.

💪 New Nudge Idea:

This nudge isn’t just boosting emojis; it’s boosting balance transfers with an enticing offer for account holders.

Last Day to Enter to Win a $1,500 Vacation!

👆Click here to learn how your next credit card balance transfer could whisk you away ✈️ on a $1,500 dream vacation, 🏝️ courtesy of [Financial Institution]. Adventure 🪂 is just a click away.

With an incredible 65% engagement rate, this financial institution highlights the benefit of getting creative with a juicy offer when making a credit card balance transfer!

🔥 Pro Tips:

• Segment Tip: Use data to identify members who are more likely to be interested in credit card balance transfers, such as members with existing credit card debt, members who have recently opened a credit card account, or members who have engaged with previous travel-related offers.
• Tracking Tip: Use UTM codes in the provided nudge URL to gain deeper insights into outcomes driven by nudges and campaigns. This will allow you to optimize your strategies and better understand your audience’s behavior. Happy tracking!
  

🤩 Client Spotlight:

Learn how People Driven Credit Union leveraged geo-nudges to design targeted campaigns to stimulate interest in personal and auto loans. As account holders pivot towards digital interactions, adapting and recalibrating engagement strategies can be necessary to capture their attention. Do you want your use case to be featured next? Contact support@larky.com!

🤝 Client Referrals:

We'll send you and your referral a $100 gift card for that perfect 4th of July BBQ. 🍔🌭 Introduce us to your referral, and when they schedule a demo, Larky will send you and your referral a gift card. Learn more about our client referral program here, and celebrate Independence Day with Larky! 

That wraps up this month's edition of the Larky Nudge Newsletter. Follow us on LinkedIn for real-time updates, events, and client highlights. If you have any feedback or questions, feel free to contact support@larky.com.